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Just a few facts on the power of online advertising and digital coupons, it's simply off the charts...

  • 18 Billion Coupons were redeemed through mobile and tablet devices in 2015.  Juniper, mobile coupon usage 2016
  • 82.1 million smartphone users redeemed mobile coupons in 2016.  eMarketer 
  • 130.1 million people will redeemed a coupon obtained from an app, mobile internet, QR code, or SMS on a tablet in 2017.  eMarketer
  • 85% of consumers redeemed a mobile coupon in 2015.  Key Ring
  • Mobile coupons have a 25% redemption rate, compared to 1% or less for traditional coupons. Juniper
  • About 35 million Americans use coupon apps each month.  NPD 
  • 85% are more likely to buy something in-store if they receive a coupon on their mobile device while near a store (including 79% of 18-34 year-olds, 63% of 35+.)  RetailMeNot 
  • 77% of smartphone users say money-saving offers are why they use apps.  Adobe 
  • 89% of consumers have conducted searches on a mobile device for coupons, 36% bought something in-store using a coupon found on a mobile device.  RetailMeNot 
  • Grocery stores (41%), department stores (41%) and clothing stores (39%) are the most popular locations for mobile coupon redemptions.  Neilsen 
  • 75% of consumers expressed an interest in mobile coupons but only 10% have received one from a merchant.  Mercator Advisory Group
  • 78% of smartphone users would like to receive instant coupons as they pass by an item in a store.  Accenture
  • 31% of consumers search for coupons on their devices while in-store.  JiWire 
  • 65% of millennials access coupons via email on mobile devices.  Valassis 
  • 55% of parents searched for a coupon through their mobile device, 38% of non-parents.  RetailMeNot